Ms. Sandberg flirted with leaving Facebook. In 2016, she advised colleagues that if Hillary Clinton, the Democratic presidential nominee, received the White Dwelling she would most likely assume a task in Washington, 3 individuals who spoke to her about the shift at the time stated. In 2018, after revelations about Cambridge Analytica and Russia’s interference in the 2016 U.S. presidential election, she once more informed colleagues that she was considering leaving but did not want to do so when the enterprise was in disaster.
Very last yr, Mr. Zuckerberg mentioned his corporation was generating a new bet and was likely all in on the metaverse, which he identified as “the successor to the cellular internet.” In his announcement, Ms. Sandberg created only a cameo, even though other executives have been far more prominently highlighted.
As Mr. Zuckerberg overhauled the firm to aim on the metaverse, some of Ms. Sandberg’s tasks have been spread among other executives. Nick Clegg, the president of world wide affairs and a previous British deputy prime minister, grew to become the company’s chief spokesman, a role that Ms. Sandberg experienced once taken. In February, Mr. Clegg was promoted to president of world wide affairs for Meta.
Ms. Sandberg’s profile dimmed. She concentrated on setting up the ads small business and developing the range of modest corporations on Fb.
She was also concentrated on personalized matters. Dave Goldberg, her husband, had died unexpectedly in 2015. (Ms. Sandberg’s 2nd ebook, “Option B,” was about dealing with grief.) She afterwards achieved Mr. Bernthal, and he and his 3 kids moved to her Silicon Valley home from Southern California through the pandemic. Ms. Sandberg, who had two little ones with Mr. Goldberg, was concentrated on integrating the people and planning for her summer time marriage, a man or woman near to her claimed.
Meta’s changeover to the metaverse has not been effortless. The corporation has used closely on metaverse items even though its advertising and marketing enterprise has stumbled, partly mainly because privacy adjustments designed by Apple have damage targeted advertising. In February, Meta’s industry price plunged a lot more than $230 billion, its largest one-day wipeout, right after it noted monetary results that showed it was battling to make the leap to the metaverse.
In the job interview, Ms. Sandberg claimed Meta faced around-time period troubles but would temperature the storm, as it had in the course of past challenges. “When we went community, we had no cellular adverts,” Ms. Sandberg explained, citing the company’s quick changeover from desktop computer systems to smartphones past decade. “We have accomplished this before.”